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Creating the Guidelines for a Visual Style

Illustration & Iconography

As part of our latest Rebrand one of the last steps to complete our puzzle was to create a cohesive visual language to represent imagery throughout all our digital channels, and more specifically, to develop an illustration and iconography style we could own.

I am currently recapping all the information I have on the process (Principles, Grid System...) as well as the deliverables ( more than a hundred elements created ad-hoc).


Roles and Responsabilities

Digital Design Lead - UX/UI, Visual Design, Interaction

Client

Three Ireland

SEO
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